MicroStrategy Incorporated has just released its Q2 2024 performance report. The  reports show that the company has significantly increased its Bitcoin holdings. However, it is facing substantial financial losses. Let’s dive into the latest updates.

Huge Bitcoin Accumulation

In Q2 2024, MicroStrategy acquired a total of 12,222 bitcoins for $805.2 million. This increased its total holdings to 226,500 BTC. The average cost per Bitcoin is now $36,821. In July, Michael Saylor revealed that the company bought an additional 169 BTC for $11.4 million. At today’s price of $63,500 per Bitcoin, these holdings are worth about $14.4 billion.

Financial Struggles and Key Metrics

The firm reported a net loss of $102.6 million for the quarter. This accounts to $5.74 per share. This loss contrasts sharply with last year’s profit. Total revenue fell 7.4% from last year to $111.4 million. However, subscription services revenue increased by 21% to $24.1 million. The loss includes a $180.1 million impairment charge on Bitcoin holdings.

MicroStrategy introduced a new metric called “BTC Yield.” This metric measures Bitcoin yield relative to the company’s share count. The firm reported a Year-To-Date Bitcoin yield of 12.2%. It aims for 4 to 8% annual growth over the next three years with this metric.

Stock Performance and Strategic Moves

On August 1, MicroStrategy executed a 10 for 1 stock split. This move aimed to make the stock more accessible. Despite this, shares fell 6.36% to $1,511.81. There was a slight recovery with a 1.06% gain in the after hours trading. The company issued $800 million in convertible notes due in 2032. It also redeemed $650 million in notes due in 2025. Earlier in June, they announced a $500 million convertible notes offering, adding 11,931 BTC to their treasury.

Market Impact and Future Outlook

MicroStrategy’s strategy has influenced other companies as well. For example, Metaplanet has begun accumulating Bitcoin. This reflects a growing trend of seeing Bitcoin as an inflation hedge and a valuable asset. Analyst Peter Brandt has commented on the Bitcoin versus gold debate, adding to the discussion about Bitcoin’s role in financial strategies.

Despite financial challenges and market volatility, MicroStrategy remains committed to Bitcoin. CEO Phong Le highlighted the increased institutional and political support for Bitcoin. This was evident at the Bitcoin 2024 Conference in Nashville.

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